Nordic beverage market partner
We don’t just distribute.
We build brands.
Brand by Market takes international drinks brands into Norway, Sweden, Finland and Iceland — with local insight, a clear route to market and activation that fits each country.
A builder’s mentality
Every Nordic country has its own rules, its own consumers and its own route to market. We treat them that way.
Most distributors list a product and wait. We combine local market knowledge with a clear strategic plan — so your brand doesn’t just get on the shelf, it gets picked up, poured and reordered.
01
Local expertise
On-the-ground knowledge of Nordic consumers, buyers and monopoly systems.
02
Tailored strategy
A plan built around your brand’s vision and each market’s realities — not a template.
03
Local activation
Launches, trade marketing and on-trade work adapted to every region.
04
Sustainable growth
Long-term brand building over quick wins, with progress tracked and plans adjusted.
Four markets. Four routes to market.
All four run state retail monopolies. Knowing how to work with them is half the job.
NO
Home marketNorway
Vinmonopolet · HoReCa · Grocery
SE
Sweden
Systembolaget · HoReCa
FI
Finland
Alko · HoReCa · Grocery
IS
Iceland
Vínbúðin · HoReCa · Duty free
The portfolio
Our range of Brands.
Questions brand owners ask us
Something else? Send us a note.
What makes you different from a regular distributor?
We pair local market knowledge with a strategy built for each Nordic country, then run the activation ourselves. Distribution is the start, not the service.
Do you work with international brands?
Yes — both international and local brands. We choose partners we believe are a strong fit for the region.
Which categories do you cover?
Alcoholic and non-alcoholic beverages, from classic spirits to new and innovative products.
How do you approach a new market?
We start from regional consumer behaviour and trends, build the plan around them, and execute with precision.
How long until we see results?
It depends on scope. We aim for sustainable growth, track progress closely and adjust the strategy as we go.
Bringing a brand
to the Nordics?
Tell us about it. We’ll tell you honestly whether — and how — we believe it can win here.